Alpha Group was established in 1993. Thanks to our innovative development and qualitative animation content, we are the leading kids content provider and toy manufacturer group in China and one of the largest and most successful in Asia. In 2009, we became the first Chinese animation company to be listed on the Shenzhen Stock Exchange.
Alpha’s diversified business model allow us to meet the consumer’s demand for cultural entertainment. The group is vertically integrated including content creation, media operation, brand licensing, animation, movies, toys, consumer goods, games, theme parks, and virtual reality.